This is a question we get asked a lot throughout the year, and it is hard to predict what will happen tomorrow. But we can be guided on what has happened in our 23 year career, and I have seen seasonal trends continuing each year, like clockwork. In this short blog, I and I thought I’d share some insights into the benefits of selling in Winter versus Spring and Summer.

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The best time to sell in South-East Queensland depends on your personal situation, market trends, and what you aim to achieve. Winter can be a strategic period if you’re after motivated buyers with less competition. On the other hand, Spring and Summer typically bring more activity and potential for a quicker sale, with the added benefit of more picturesque outdoor spaces.

^{Selling in Winter}‍

Benefits:

• Less Competition: Fewer properties on the market, so your home can stand out more to buyers.
• More Motivated Buyers: Winter buyers tend to be more serious, often needing to move quickly due to changes in circumstances.
• Cozy Home Presentation: Homes look inviting when decorated for the cooler months, creating a warm and appealing atmosphere.
• Pricing Flexibility: With less competition, you may have more room to negotiate your price.

Challenges:

• Weather Conditions: Colder, wetter weather can sometimes impact viewings and inspections.
• Smaller Buyer Pool: Fewer people actively searching for homes during winter months.

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^{Selling in Spring and Summer}

Benefits:

• More Listings: Spring and summer see a surge in property listings, giving buyers more options.
• Beautiful Curb Appeal: Gardens are in full bloom and outdoor areas look fantastic, which helps attract buyers.
• Ideal Moving Weather: Clear, warm days make it easier for inspections, open homes, and move-in logistics.
• Peak Buyer Demand: Families often prefer to move during school holidays, boosting demand.

Challenges:

• Increased Competition: More homes for sale means you need to work on standing out.
• Potential Negotiation Haggles: The higher number of listings might lead to more bargaining for buyers.

If you’re thinking about selling in the next 12 months, it all starts with a Strategy Session, and chatting with our team to help you navigate the process from planning to implementation stages.

Our team enjoys working with fewer clients, and concentrating our service to ensure our clients are enjoying the process, and have a professional Licensed Agent in their corner at all times.

No matter the time of year, professional presentation and pricing strategy are key to getting a great result.

To book in your strategy session, please phone the team on 0423 733 882. We look forward to being of service now, and in the future.

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